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General Mills, Mondelez and P&G cheer for Canada | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in January
by Jennifer Horn

The time of year where Canadians show their red and white colours in support of Olympic athletes is here. And General Mills, Mondelēz and P&G, partners of the Canadian Olympic Committee (COC), are hitting stores with programs that bring consumers digitally closer to the Canadian team.

Read more: http://strategyonline.ca/2014/01/23/general-mills-mondelez-and-pg-cheer-for-canada/#ixzz2rzS4cx3C
 

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